Art Institute of Fashion

It's a boarding school for teenagers who plan on getting into the fashion business.
HomeCalendarFAQSearchMemberlistUsergroupsRegisterLog in

Share | 


Go down 

Posts : 20
Join date : 2010-05-20

PostSubject: Curriculum   Fri May 21, 2010 12:37 am

The Direct and Interactive Marketing curriculum focuses on developing creative and business skills including:

database marketing
direct response copywriting
internet marketing
market research
media management

Semester 1
AC 272 Research Methods in IMC
DM 211 Workshop in Direct Marketing
EN 321 Business Writing
MA 222 Statistical Analysis*
SS 342 Microeconomics

Semester 2
DM 321 Database Marketing
DM 331 Direct Response Copywriting
MG 306 Info. Systems: Case Analysis
MA 311 Math Modeling/Business Apps

Semester 3
DM 421 DM Finance and Operations
DM 432 Direct Response Media Planning
PL 431 Philosophy: Ethics

Semester 4
DM 433 Direct Marketing Communications
IC 498 Senior Internship D: Career Planning
Back to top Go down
View user profile
Back to top 
Page 1 of 1
 Similar topics
» Pan Asia Bank
» Economic symposium on the 2015 budget

Permissions in this forum:You cannot reply to topics in this forum
Art Institute of Fashion :: School :: Programs :: Direct and Interactive Marketing-
Jump to: